Year 1, semester 1
Basics
- Accounting Fundamentals
- Business Communication
- Management Foundation
- Principles of Marketing
- Business Statistics
Course fees
₹41,700per semester
Six payments of ₹41,700, one at the start of each semester.
Payments on this plan
- Semester 1₹41,700
- Semester 2₹41,700
- Semester 3₹41,700
- Semester 4₹41,700
- Semester 5₹41,700
- Semester 6₹41,700
- Course fee on this plan
- ₹2,50,200
5 scholarships
- Defence staff with at least 2 years of service20% off
- Persons with disabilities20% off
- Former students of Amity University20% off
- Sportspersons at state, national or international level30% to 100% off
- Family members of current or past Amity Online studentsUp to 20% off
For working people
Pay every month over 24 months. The total is ₹2,37,504.
For students and parents
The fee is spread over the 3 years, with ₹41,700 paid at the start of each semester. The full course fee is ₹2,50,200.
Eligibility criteria
Pick an answer to each question to check eligibility.
These answers meet the entry rules.
These answers do not meet the entry rules. Ask on WhatsApp about other options.
Full eligibility details
- Passing Class 12 (10+2) is the entry rule. Amity asks for the Class 10 and Class 12 certificates.
- Amity does not publish a minimum mark for Class 12. To check the rule, use the Ask on WhatsApp button.
- Students who finished school outside India also need a certificate from the Association of Indian Universities (AIU). It shows the result counts the same as Class 12 in India.
- For students from outside India, O Level and A Level results are accepted, but a diploma is not.
Admission steps
- Choose the courseChoose the BBA and its specialisation on Amity’s admission website.
- Fill in the formFill in the online application with all the details asked for.
- Pay the feePay online, in one payment or every year, every semester or every month.
- Submit and registerSubmit the form. Amity then completes the registration and sends the enrolment details.
Required documents
- Class 10 certificate
- Class 12 certificate
- For school results from outside India, the equivalence certificate from the Association of Indian Universities
Every student also needs two government student IDs at admission. One is an ABC ID, which records course credits, and the other is a DEB-ID. Both are made online.
Online classes
- Classes
- Classes are live online, and the recordings can be watched later on Amity’s learning app.
- Exams
- Exams are online and can be taken from home, with a supervisor watching over the internet.
- Time to finish
- 3 years, in 6 semesters.
Career help
Amity offers one-to-one sessions with career coaches, help with the CV and practice interviews.
Help from Amity
Prof. Ami is a computer program on Amity’s learning app, not a person. It answers study questions at any hour, and Amity also has a support team.
Course syllabus
Year 1, semester 2
Basics continues
- Individual Excellence and Social Dynamic
- IT Applications in Business
- Environmental Studies
- Fundamentals of Financial Management
- Fundamentals of Human Resource Management
Year 2, semester 3
Specialisation begins
- Principles of Organizational Behavior
- Essentials of Production and Operations Management
- Research Methods for Managers
- Fundamentals of Data and Data Management
Year 2, semester 4
Specialisation continues
- Fundamentals of Entrepreneurship
- Principles of Consumer Behavior
- Operations Research
- Data Engineering Tools & working with Big Data Architecture & its Application
Year 3, semester 5
Final year
- Marketing in Digital Age
- Professional Ethics
- Business Strategy
- Managing Customer Relationship
- Understanding of Statistical Analytics
Year 3, semester 6
Final semester
- Dissertation
- Exploratory Data Analysis and Visualization using Python/Tableau for Leads
- Data Analytics in Marketing & Market Research
Main topics
Storing and managing large amounts of data, statistics, making charts with computer tools such as Python and Tableau, and using data in marketing.
University rankings
22NIRF list of universitiesAmong India's top 25 universities, 2025
37NIRF list of all colleges and universitiesAmong India's top 50 colleges and universities, 2025
49NIRF list of management schoolsAmong India's top 50 management schools, 2025
- Location
- Noida, Uttar Pradesh
UGC validity
UGC, the government body that looks after universities, treats an online degree the same as a campus degree when both of these are true.
- 1The BBA is one of the degrees named in UGC’s official list of degrees.
- 2UGC allows Amity University Online to teach it online.
Certificate wording
Under UGC rules, the back of the certificate says the degree was studied online.
What an online degree certificate saysEmployer verification
With the student’s permission, an employer can check the degree on the National Academic Depository, a government website that stores degree records. The check takes up to 24 hours.
Government jobs
The UPSC civil services exam needs a degree from a recognised university. It does not ask how the degree was studied.
Online degrees and government jobsCareer options
Best for
- Students finishing Class 12 who like numbers, patterns and computers
- Students who plan to study for a master's degree in data analytics later
- Students who want to learn computer tools for data, such as Python and Tableau
After the degree
A first job
Amity names data analyst as a first job after this course. A data analyst studies numbers to help a company decide what to do next. All students also learn accounts, marketing and how to manage people.
Further study
After this degree, students can apply for a master's degree, for example in data analytics or management.
A family business
The data subjects help a family business, or a new one, track its sales and costs.
Quick questions
Tap a question to send it on WhatsApp.
Course FAQs
Yes, when UGC allows the university to teach it online, as it does here. No university promises a job.
Yes. An MBA needs a 3-year bachelor’s degree, and this BBA is one. Each university sets its own minimum marks for MBA admission.
No. Amity asks for the Class 10 and Class 12 certificates, not work experience.
It suits students finishing Class 12 who like numbers, patterns and computers. It also suits students who plan to study for a master's degree in data analytics later. The careers section lists more.
Yes. Amity has scholarships for some groups, such as defence staff and sportspersons. The list and the rates are in the fees section.
It is planned as 3 years of 6 semesters. Amity does not say how much extra time is allowed to finish.
The fee can be paid once, every year, every semester or every month. One payment is ₹2,20,000. Three yearly payments of ₹79,170 come to ₹2,37,510. Six semester payments of ₹41,700 come to ₹2,50,200. Twenty-four monthly payments of ₹9,896 come to ₹2,37,504.
Apply now
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