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Two friends who have just finished Class 12 sharing ideas on coloured notes at homeManipal University Jaipur

Online BBA in Marketing at Manipal University Jaipur

This online BBA takes 3 years. Marketing subjects start in the fifth semester.

  • Allowed by UGC to teach online
  • NAAC A+
  • Ranked 58 in India (NIRF)
Total fee₹1,44,500
Duration3 years
ExamsFrom home

Course fees

₹24,000per semester

Six payments of ₹24,000, one at the start of each semester.

Payments on this plan

  1. Semester 1₹24,000
  2. Semester 2₹24,000
  3. Semester 3₹24,000
  4. Semester 4₹24,000
  5. Semester 5₹24,000
  6. Semester 6₹24,000
Course fee on this plan
₹1,44,000
Application fee, paid once
₹500
Total
₹1,44,500
5 scholarships
  • Armed forces, coast guard or paramilitary, serving or retired, and their families20% off
  • Persons with disabilities20% off
  • Former students of Manipal University Jaipur20% off
  • Government employees10% off
  • 80% or more in Class 1210% off

A student can get only 1 of these scholarships.

Scholarships are for students from India only.

A student who has just finished Class 12 talking with his parents about the course fee at home
For students and parents

The fee is spread over the 3 years, with ₹24,000 paid at the start of each semester. The full course fee is ₹1,44,000.

Eligibility criteria

Pick an answer to each question to check eligibility.

Class 12 or diploma
Full eligibility details
  • Passing Class 12 (10+2) from a school board recognised by the government is the entry rule. A 3-year diploma after Class 10 from a recognised institute also counts.
  • Manipal does not publish a minimum mark for Class 12. Ask on WhatsApp to confirm the rule.
  • Students who finished Class 12 outside India also need a certificate from the Association of Indian Universities (AIU). It shows the result counts the same as Class 12 in India.

Admission steps

  1. Fill in the formFill in the online application and pay the ₹500 application fee.
  2. Pay the first feePay for one semester, one year or the full course.
  3. Upload documentsUpload clear photos or scans of the documents listed below.
  4. Get confirmationManipal checks the documents and confirms the admission.

Required documents

  • Aadhaar card
  • An address proof, such as Aadhaar, passport, voter ID or a bank statement
  • Class 10 and Class 12 marksheets

Every student also needs two government student IDs at admission. One is an ABC ID, which records course credits, and the other is a DEB-ID. Both are made online.

A first-year student watching a recorded lecture and taking notes at his desk in the evening

Online classes

Classes
Classes are live online, and the recordings can be watched later on Manipal’s learning website.
Exams
The exam at the end of each semester is taken online from home, on a laptop or desktop computer that runs Windows.
Exam marks
70% of each subject’s marks come from the exam at the end of the semester, and 30% from assignments. A pass needs at least 40% in the exam and 40% in the assignments.
Time to finish
3 years. Up to 6 years is allowed.

Career help

Manipal helps students write a CV and a profile on LinkedIn, the job website. Its own careers website has practice interviews. Students can also meet companies at job fairs.

Help from Manipal

Course mentors answer questions about the subjects. The student support team can be reached at any hour, every day.

Marketing syllabus

Year 1, semester 1

Basics

  • Business and Management Functions
  • Financial Accounting
  • Microeconomics
  • Entrepreneurship and Innovation Management
  • Universal Human Values
  • Office Automation Tools

Year 1, semester 2

Basics continues

  • Macroeconomics
  • Financial Management
  • Organizational Behaviour
  • Community Development
  • Introduction to Python
  • Statistics for Managers
  • Business Communication

Year 2, semester 3

Core business

  • Operations Management
  • Human Resource Management
  • Marketing Management
  • Cost & Management Accounting
  • Interview Skills and Etiquettes
  • Business and Corporate Laws
  • Business Environment

Year 2, semester 4

Core continues

  • Indian Financial System
  • Business Research Methods
  • Supply Chain Management
  • E-Commerce
  • Design Thinking (MLC)
  • Environmental Science
  • Technology Management

Year 3, semester 5

Marketing begins

  • Fundamentals of Business Analytics
  • International Business Management
  • International Marketing
  • Consumer Behavior
  • Digital Marketing

Year 3, semester 6

Final semester

  • Strategic Management
  • Management Information System
  • Project
  • Sales & Distribution Management
  • Advertising Management
  • Green Marketing

Main topics

Selling in other countries, why people buy, marketing online, selling through shops and dealers, advertising and marketing that cares for the environment.

University rankings

58NIRF list of universitiesAmong India's Top 100 Universities, 2025
222QS World University Rankings AsiaRank 222 in Asia, 2026
2The WeekAmong Top 20 Private and Deemed Multidisciplinary Universities in India, 2025
7OutlookAmong Top 10 Private Distance and Online Institutions in India, 2025
9Careers360Among India's Top 10 Universities, Management, 2024
301-400THE Impact RankingsAmong Top 400 Universities, 2025
Location
Dehmi Kalan, Jaipur, Rajasthan
Started
2011
Type
A private university set up under a state law. UGC lists it as a recognised university.

UGC validity

UGC, the government body that looks after universities, treats an online degree the same as a campus degree when both of these are true.

  1. 1The BBA is one of the degrees named in UGC’s official list of degrees.
  2. 2UGC allows Manipal University Jaipur to teach it online.

Certificate wording

Under UGC rules, the back of the certificate says the degree was studied online.

What an online degree certificate says

Employer verification

With the student’s permission, an employer can check the degree on the National Academic Depository, a government website that stores degree records. The check takes up to 24 hours.

Government jobs

The UPSC civil services exam needs a degree from a recognised university. It does not ask how the degree was studied.

Online degrees and government jobs

Career options

A young graduate walking to her desk in an office during her first week at work

Best for

  • Students finishing Class 12 who like ideas, people and selling
  • Students who plan to study for a master's degree in marketing later
  • Students who plan to grow the sales of a family business

After the degree

A first job

Manipal names marketing, sales and brand management as job areas. Brand management means making a product's name known and trusted. All students also learn accounts and how to lead staff. They learn how goods travel from factories to shops too.

Further study

After this degree, students can apply for a master's degree, for example in marketing or management.

A family business

The marketing subjects cover finding new buyers for a family business, or for a new one.

Compare universities

UniversityTotal feeCreditsSpecialisation subjectsCourse page
Manipal University Jaipur₹1,44,500126 credits6 subjects, including:
  • International Marketing
  • Consumer Behavior
This page
NMIMS₹1,51,200Not listed9 subjects, including:
  • Performance Management System
  • Environment and Disaster Management
View course

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