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Two marketers, seen from behind, looking at campaign charts on a large monitorManipal University Jaipur

Online MBA in Digital Marketing at Manipal University Jaipur

This online MBA takes 2 years, with live classes on weekends and Digital Marketing subjects in the second year.

  • Allowed by UGC to teach online
  • NAAC A+
  • Ranked 58 in India (NIRF)
Total fee₹1,84,500
Duration2 years
Live classesWeekends

Course fees

₹46,000per semester

Each payment is made at the start of its semester.

Payments on this plan

  1. Semester 1₹46,000
  2. Semester 2₹46,000
  3. Semester 3₹46,000
  4. Semester 4₹46,000
Course fee on this plan
₹1,84,000
Application fee, paid once
₹500
Total
₹1,84,500
5 scholarships
  • Armed forces, coast guard or paramilitary, serving or retired, and their families20% off
  • Persons with disabilities20% off
  • Former students of Manipal University Jaipur20% off
  • Government employees10% off
  • 80% or more in the bachelor’s degree10% off

A student can get only 1 of these scholarships.

Scholarships are for students from India only.

A student who pays the fee with a loan or other financing gets no scholarship.

A young woman explaining a plan to her parents at the dining table
For working professionals

Pay every month over 6, 12 or 18 months at no extra cost. The total stays the same.

For fresh graduates

Pay ₹46,000 at the start of each of the 4 semesters. The total is ₹1,84,000.

Eligibility criteria

Pick an answer to each question to check eligibility.

Degree
Marks in graduation
Full eligibility details
  • A bachelor’s degree of 3 years or more, from a recognised university, is needed.
  • A degree from outside India also needs an equivalence certificate from the Association of Indian Universities (AIU).
  • There is no entrance exam.

Admission steps

  1. Fill in the formFill in the online application and pay the ₹500 application fee.
  2. Pay the first feePay for one semester, one year or the full course.
  3. Upload documentsUpload clear photos or scans of the documents listed below.
  4. Get confirmationManipal checks the documents and confirms the admission.

Required documents

  • Aadhaar card
  • An address proof, such as Aadhaar, passport, voter ID or a bank statement
  • Class 10 and Class 12 marksheets
  • Graduation marksheet

Every student also needs two government student IDs at admission. One is an ABC ID, which records course credits, and the other is a DEB-ID. Both are made online.

A man at a home desk sitting an online proctored examination

Weekend classes

Live classes
Saturdays and Sundays, 6 to 8 hours a week, in sessions of 1 to 2 hours. Class recordings, quizzes and forums are on Manipal’s learning website.
Exams
Online at the end of each semester, taken from home with the webcam on.
Exam marks
At least 70% of each subject’s marks come from the exam at the end of the semester, as UGC rules require.
What is needed
A laptop or computer with a webcam and an internet connection is needed.
ID check
Aadhaar or another government ID is checked at every exam.
Time to finish
2 years. Up to 4 years is allowed.

Course syllabus

Year 1, semester 1

Core subjects

  • Entrepreneurial Practice
  • Business Communication (WAC)
  • Managerial Economics
  • Financial Accounting
  • Data Visualization (Excel and Tableau)
  • Organizational Behaviour
  • Marketing Management

Year 1, semester 2

Core continues

  • Business Research Methods (R and Python)
  • Operation Management
  • Human Resource Management
  • Management Accounting
  • Financial Management
  • Legal Aspects of Business
  • Business Communication (VAC)

Year 2, semester 3

Specialisation begins

  • Strategic Management
  • Term Paper
  • Introduction to Digital Media
  • New Media and Social Media Spectrum
  • Media Laws and Ethics
  • IT in Business

Year 2, semester 4

Specialisation continues

  • International Business Management
  • Project
  • Media Planning and Economics
  • Entrepreneurship and Digital Marketing
  • E-Marketing
  • Advertising and Brand Management

Main topics

Digital and social media, media planning and economics, e-marketing, media law and ethics, and advertising and brand management.

Skills taught

Media planningCampaign measurementSocial media strategyE-marketing executionAdvertising and brand communication

University rankings

58NIRF list of universitiesAmong India's Top 100 Universities, 2025
222QS World University Rankings AsiaRank 222 in Asia, 2026
2The WeekAmong Top 20 Private and Deemed Multidisciplinary Universities in India, 2025
7OutlookAmong Top 10 Private Distance and Online Institutions in India, 2025
9Careers360Among India's Top 10 Universities, Management, 2024
301-400THE Impact RankingsAmong Top 400 Universities, 2025
Location
Dehmi Kalan, Jaipur, Rajasthan
Started
2011
Type
A private university set up under a state law. UGC lists it as a recognised university.

Career options

A young professional with a coffee by an office window overlooking the city at dusk

Best for

  • Content and social media staff who want to run whole campaigns
  • Advertising agency staff who want to plan campaigns as well as make them
  • Sales staff who want to win customers online
  • Founders who run their own online advertising

First jobs

Digital Marketing ExecutivePerformance Marketing AssociateContent Marketing AssociateSEO Analyst

With experience

Digital Marketing ManagerGrowth ManagerHead of Performance MarketingMedia Planning Lead

Industries that hire for these roles

  • E-commerce
  • Digital agencies
  • Consumer technology
  • Education technology
  • Media

Compare universities

UniversityTotal feeCreditsSpecialisation subjectsCourse page
Manipal University Jaipur₹1,84,50090 credits8 subjects, including:
  • Introduction to Digital Media
  • New Media and Social Media Spectrum
This page
Amity University Online₹2,07,00099 credits6 subjects, including:
  • Digital journey with Brand Management
  • Digital Customer Analytics
View course
Dr. D. Y. Patil Vidyapeeth, Pune₹1,89,400102 credits8 subjects, including:
  • Introduction to Digital Marketing
  • Search Engine Optimization
View course
Lovely Professional University₹2,01,000102 credits6 subjects, including:
  • Foundation of Digital Marketing
  • Social Media Marketing
View course

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